Building what businesses need next.

I'm Ashley Todd, a Digital Marketing & Brand Strategist working at the intersection of brand, e-commerce, print, and AI. I lead website redesigns, strengthen brand identity, and drive measurable growth through digital marketing, AI automation, and e-commerce strategy.

At Mephisto Scottsdale I led the complete redesign of the Shopify site, generated roughly $150,000 in online revenue, and grew online sales by 30% through SEO, digital merchandising, and integrated campaigns across Google Ads, Mailchimp, Instagram, TikTok, direct mail, and print. I also cut inventory discrepancies by 25% by unifying Shopify, Amazon Marketplace, and point-of-sale systems.

At Rob's Roofing & Remodeling I rebuilt the website from the ground up on Lovable, wrote the copy, designed the layout, and now lead the full brand ecosystem, website, print, social, sales tools, and the AI workflows that let a small team punch above its weight.

I use AI the way other designers use Figma libraries: as a multiplier. Lovable for interfaces, ChatGPT and Claude for copy and strategy, Gemini for research, image and video generation for creative direction. The point is to make the work faster, sharper, and more consistent, not to replace craft.